Creating and Bringing Your Brand to Life
This week Clémence invites you to meet Charlotte Beuf, Content Manager at KNVA.
KNVA is the clever mix between exceptional locations and a high-end art of hospitality at the service of professional events.
In the city, in the mountains, by the sea or in the countryside, KNVA offers a collection of modular places and thus allow their customers to enjoy the comfort of staying within a brand while taking advantage of a diversity of places for each circumstance.
And to translate the spirit of its places and services, KNVA focuses on its brand strategy. How would you tell us that? Don't worry Charlotte and Clémence will explain everything to you.
Charlotte's mission? Bringing KNVA to life on their website, social networks and all communication media in order to establish the positioning and develop brand awareness. A concept that is often unclear in our sector where you are very focused on the operational and commercial parts of your location (which is normal!)
So how did KNVA create its brand identity (brand board, values...) and especially how did they know how to give life to it? It's now on your favorite listening platforms
Stay well until the end, you should find very good ideas to put in place at home as well, to bring your place to life.
Good listening!
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To find out more and follow KNVA and Charlotte Beuf:
- Web site by KNVA
- Instagram page and LinkedIn page by KNVA
- Linkedin page and Instagram page by Charlotte Beuf.
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I am Clémence Férault, your host, co-founder of CRM for event venues BookingShake. And if you want to get to know me better, come and join me on:
Note that you can find all the episodes of EventShake on our website, instagram and Linkedin, subscribe to our newsletter hither and take the opportunity to discover our blog A thousand and one tips!
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