The BtoB Event Revolution

With my co-host Solènne Legros, we interviewed Benoît Tristam, an expert like no other, passionate about professional events.

Benoît is the master of event content 🌟

Event content? Perfectly dear community 😌!

After the interview with Sylvain from Maison Boson, we have already begun our dive 💦 into the content of your events: a real market trend.

So what could be better than now interviewing an expert 🤓 on the subject and have been doing so for years?

In this episode, Benoit shares visionary ideas 🎯 about storytelling, immersive events, and video game inspiration. 🎮

Covid-19 has changed B2B events. Benoît explains to us how to focus on participants 🙌 and adopt formats to make them engaging.

He talks about innovation, artificial intelligence 🤖 and technological tools to revolutionize our industry. And because working together 🤝 and training is essential.

Finally, to be up to date on the subject of event innovation 💡, he recommends that you follow him on LinkedIn (he posts regularly), listen to podcasts 😉 and consult BizBash, Event Manager Blog or even French Event Booster.

A rich episode with Benoît Tristam to discover now 🚀