Exploring the Power of Content

The best brands know it... You have to tell a (real) story.

What is going on behind the scenes? How do all the resources we offer you on a daily basis come about? 🌄

It was high time we introduced you to our rare communication gem 💎 Lucie Bigot-Deguigne 💎 who took the reins of our content and brand strategy!

For us Lucie was an obvious choice:

📍 Formerly in the field: negotiation, sales, customer support... She knows the daily life of sales representatives, groups & events like the back of her hand ✨

📍 A big consumer of podcasts, always with a book in hand, a member of a young talent club (Young Hospitality Club), Lucie loves content and understands how to bring a brand to life.

📍 Sunny, soft but lively, Lucie humanly embodies the values she represents.

🎯 What's his role today?

1 ️ liable to translate the challenges of event salespeople into compelling and actionable content.

2 ️ 183 Meet the guests and manage the production of the Event Shake podcast, the 1st event podcast in France.

3 ️ — Accompany the whole team in their “personal branding” on a daily basis.

4 ️ ※ Bringing the community together around events and a new club.

5 ️ — Promote the @Booking Shake brand by finding the best partnerships!

And you know us [1 episode = tips], so in this episode, she shares:

✍️ How to create content that really resonates with your target audience.

📊 The impact of content on conversion and why telling your story well is already a first step towards selling.

💡 The lessons learned from his sales background and how they influence his vision today.

Immerse yourself in this episode to boost your communication 🤩!