The Fundamentals of Internal Communication in Events

The role of internal communication goes well beyond simply transmitting information to your teams. Neglected internal communication can unfortunately lead to results that are the opposite of what you were hoping for:

• Demotivated teams.
• Tensions within the team.
• Events that do not meet customer expectations.
• The loss of valuable collaborators because they do not appreciate working with you in these conditions...

In short, your internal communication is a virtuous circle that radiates around your event activity. It is one of the primary foundations of your profession.

When managing events, we know very well, you have to think about millions of details at once.

And we will immediately reassure you: even if we are led to believe that being talented in the event business means having an elephant's memory, real talent is organization and knowing the limits of the human being. You are not a machine programmed to spit out all the information on demand. You are not supposed to remember everything by heart and neither are your employees!

Do you use the sun to find out exactly what time it is? No.
Would you be able to? Yes.
Would that be accurate? No

That's why your procedures and tools will be invaluable in making your business worthy of top-flight watchmaking. And that's good because we are preparing you step by step to:

• help you to structure yourself,
• or allow you to check if your system is infallible!